Tag Archives: red

China’s Mobile Habits

The smartphone phone has fundamentally changed the way consumers shop, from how they evaluate products to how they buy. A new study by Mindshare China and Millward Brown China urges brands to deliver “a seamless branding and retail experience across … Continue reading

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China’s Most Luxurious Villas

  When name-brand handbags and private yachts aren’t enough, wealthy Chinese turn to exquisite and luxurious villas. Ranked on 6 indices including location, natural resources, architectural design, human values, construction materials, safety and privacy, People’s Daily names the 10 most luxurious villas in … Continue reading

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WHY HAVE FLAGSHIP STORES IN CHINA WHEN ONLINE SALES ARE SOARING?

Online retail sales in China increased 55 percent to RMB 194 billion ($31.5 million) in 2012 and are expected to grow 37 percent to RMB 265 billion ($42.7 million) in 2013, according to Nasdaq. How do we account for the burgeoning … Continue reading

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CHINA’S MOST IMPORTANT SHOPPING DEMOGRAPHIC: BFMS

CHINA’S MOST IMPORTANT SHOPPING DEMOGRAPHIC: BFMS Buy Buy China says that there are 40 million more men in China than women, and that the workforce there is approximately 54 percent male. But marketing experts are busy pandering to a very profitable … Continue reading

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